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Fighting mainstream social progress has never ultimately proven to be a good look, and it's bad for business to look a fool. Thus, one of the most reliable events following progress' acceptance is that business (or at least, smart business - I'm looking at you, Hobby Lobby.) will jump on board. It can be seen in companies' sudden recall of Confederate flag products, and in all the newly rainbow-infused logos across the internet this week.
On the whole, this is good. From the largest company to the smallest child, all are welcome on the side of liberalism and justice. But it's also a good moment to consider what remains unchanged. Be it the mass-commercialization of guns, unfair employee treatment, environmental irresponsibility, or any harmful business practice, replacing a frowning mask with a smiling one doesn't remove the underlying issues. It's the same product, just a different corporate strategy.
Personally, I wonder how long it will be before companies inevitably start marketing rainbow-flag-decorated guns. Why not? After all, if there's one thing Americans agree on more than the everyone's right to marriage equality, it's every wedding guest's right to a well-armed ceremony.
Oh, and here's Scalia looking annoyed at a jar of applesauce.
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